So I heard you’re you’re struggling to market yourself as a Virtual Assistant… And that you’re ****not sure where to find your first client… You’re not alone! But don’t worry—I’ve got you! ✨

This VA Marketing Checklist is a step-by-step guide to help you confidently position yourself, attract clients, and book your first gig. Whether you're just starting out or feeling stuck, this checklist will give you the clarity and direction you need to market yourself like a pro!

💗 1. Define Your Niche & Ideal Client

• [ ] Identify the services you want to offer
• [ ] Research industries that need your skills (coaches, small businesses, content creators, etc.)
• [ ] Create an Ideal Client Profile (Who do you love working with?)
• [ ] Set your pricing and decide on packages or hourly rates

💡 Example Method: Use the Ikigai method to find the intersection of what you love, what you're good at, what businesses need, and what they’re willing to pay for.

🤌🏼✨ Create a Strong Online Presence

• [ ] Set up a professional Instagram & LinkedIn
• [ ] Create a portfolio or service guide (use Canva for a beautiful design!)
• [ ] Optimize your social media bios with clear info on your services
• [ ] Build a simple website or landing page (Carrd, Notion, or Wix work great!)

💡 Example Method: Apply SEO strategies to your Instagram bio and posts—use keywords like "Virtual Assistant for Coaches" to attract your ideal client!

🪄 Showcase Your Skills & Build Authority

• [ ] Start posting valuable content (tips, behind-the-scenes, results)
• [ ] Share testimonials (even if from past jobs or volunteer work!)